The startup ecosystem in Peru has been growing steadily in recent years, with a number of successful startups emerging from the country. Here's a look at the fundraising environment for startups in Peru:
Investment Figures:
According to Latam.startups.com, the total investment in Peruvian startups reached US$290 million in 2020, with an increase of 27% compared to the previous year.
The most active investors in Peruvian startups are local venture capital firms and angel investors, with a growing number of international investors showing interest in the market.
Growing Industries:
The technology sector is one of the fastest-growing industries in Peru, with a number of successful startups emerging in areas such as fintech, e-commerce, and software development.
There is also a growing interest in sustainable agriculture and environmental technology startups, reflecting a wider trend across Latin America.
Popular Startups:
BREEZOOM: A leading e-commerce platform for sustainable products in Latin America.
AGROAPI: An agriculture technology startup that helps farmers increase efficiency and productivity through data analysis and personalized recommendations.
KONFIO: A fintech platform that offers loans to small businesses in Mexico and Peru, helping them access funding and grow their operations.
UNA: A healthtech startup that provides affordable and accessible healthcare services through its virtual platform.
JOB TODAY: A job search platform that connects job seekers with local employers, with a focus on filling positions quickly and efficiently.
Government Initiatives:
The Peruvian government has launched several initiatives to support the growth of the startup ecosystem in the country.
For example, the government has set up a national network of innovation centers, providing support and resources to entrepreneurs and startups.
Additionally, the government has launched tax incentives and funding programs aimed at encouraging investment in the startup sector, helping to spur growth and development.
Comparison to the Rest of Latin America:
While Peru is still in the early stages of development when compared to mature startup ecosystems in countries like Brazil and Mexico, the country has seen steady growth in recent years.
There is a growing number of successful startups emerging from Peru, and the government is actively supporting the growth of the startup ecosystem through a range of initiatives and programs.